Another look at examples of emails about customer surveys with two common but very different approaches... Short and Sweet The first example is a transactional email after contacting APC for support on a new UPS (uninterruptable power supply - excellent customer service by the way and definitely happy to recommend APC to all as a result). A couple of days after my support case was resolved I … [Read more...]
Tips for better survey design #4: Keep ranking questions simple
October 26, 2009 By Leave a Comment
A popular type of question to ask in a survey is the ranking question, e.g. Please rank each of the following items in order of importance From the respondent's perspective, this question involves more effort to answer than others because of the need to compare each item in the list against every other item in the list, and also requires more time to fill-in as the list gets longer. In many … [Read more...]
How to get better quality comments in your survey results
October 25, 2009 By Leave a Comment
I've been meaning to share this post on Top Right Corner's blog that highlights two common mistakes when asking an open-ended verbatim type question after the Net Promoter Score question (e.g. would you recommend [company name] to your friends and family). Asking the Right Question to get to the Key Drivers of NPS or Customer Satisfaction gives good practical advice how to avoid two possible … [Read more...]
We’re hiring!
October 14, 2009 By Leave a Comment
Surveylab is looking for a graduate / recent graduate to join our small and friendly team as a junior web-developer. This is a technical role supporting the production of clients' surveys from database setup to programming and Q.A. The position is full time, based in south-west London (our office is in Epsom but we're scouting for new offices to move our technical team into). Read more on our … [Read more...]
