Surveylab logo
Measuring-Satisfaction.com - Surveylab's Blog

Sending emails on a Saturday has no effect to a survey’s response rate*

One Saturday lunchtime two weeks ago I logged onto one of our servers to send the email invites for two customer surveys that we field regularly. Some time ago the Messaging Times posed the question whether sending emails at the weekend is more effective than during the week - which got us thinking. We have looked at the best time to email (survey invites) in the past and generally concluded that … [Read more...]