Online Survey Company in the UK
The answer is yes This question is a little like arguing "Which is best: Microsoft or Apple (or Google, or Linux)?" - people fervently defend their scales, and not only about how big the range is, but should there be a midpoint (so now we're arguing about 4 point scales not 5) or should the scale display numbers or descriptive labels (a.k.a. Likert scale). My advice to anyone pondering … [Read more...]
The content of an employee survey will vary according to the survey's purpose (or objectives). For example, an employee engagement survey has a very different focus to a questionnaire evaluating the impact of a merger or change in structure in the business. It is possible to conduct an employee survey asking only a handful of questions - Gallup has designed a survey to measure employee … [Read more...]
When a friend asks "do you know a good [plumber / builder / garage / osteopath]?" they are really asking for a recommendation. Your friend trusts your opinion more than a name and number pulled out of the Yellow Pages. The question infers many things - are they trustworthy, reliable, good value, good quality, etc. so when you respond you are subconsciously taking what you know about your friend … [Read more...]
Offering expert advice for designing and implementing online survey best practice. We share our experiences working in the fields of customer satisfaction and employee engagement research.
