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Doing dumb things – revisiting the UK Customer Care Survey

Impact of Complainantt/Contactor Satisfaction

In the build-up to the Stop doing dumb things... to our customers and our people unConference, we have shared the summary findings of the UK Customer Care Survey that we conducted in 2008. Each year between 2004 and 2008 we pretty much saw the same results - consistently good customer service is hard to find! If you're looking for the PDF summary it can be downloaded here (or click on the … [Read more...]

A checklist for testing your survey before you launch

checklist

Your survey is "final", it's been converted into its online form and looks great, but before you send out emails (or letters) to all staff asking for their time, you need to run through some final checks. Complete the survey yourself, answering each question for real. Read everything on the screen. You need to carefully check detail - do questions make sense? Find typo's, are instructions … [Read more...]